This brush isn’t for people who likes gimmicks and tricks, this brush goes for the most aesthetically beautiful brush possible. Bogobrush’s bamboo handle and nylon bristles, it is fully biodegradable for the extra hipster sheek of being environmentally conscious. Sadly, there is no real reason to use this tooth brush past its aesthetic- its whole goal is an attempt to be pleasing to the eye, and target an early to late twenty year old market. I honestly expect it to work, and I honestly want one!
You can watch their promotional video and see their very modern website here.